Custom SLR

Product Design for Photographers

It all started with three photographers and one annoying problem: tangling camera straps. Working out of a garage, Ivan Wong, a professional sports photographer, teamed up with his brother Ben to design and build a prototype of the C-Loop, a device that prevents straps from tangling or getting in the way. Enlisting the help of their friend Anne, they improved the prototype, successfully raised funding on Kickstarter, and sold over 2,000 C-Loops a week after launching.

From there, Custom SLR was born, and, as a user of their Camera Straps, I'm happy to say they haven’t stopped innovating. Since the C-Loop, they've brought out even more creative camera accessories: Split Strap, M-Plate and ProDot. And they have even more inventions in the works.

Headquartered in the San Francisco Bay Area, they stand behind keeping jobs here in America and manufacture most of their products in the USA. They believe in giving back to their community and using eco-friendly business practices.



Photography Software

Macphun Software is a leading developer of photography software whose products and educational content inspire photographers of all skill levels to create the most stunning pictures ever.

Since 2008, our award-winning iPhone, iPad and Mac apps have provided millions of photographers with creative, easy-to-use and professional grade editing tools at an affordable price. 

From products like ColorStrokes, FX Photo Studio Pro and Snapheal Pro to our latest release Focus 2 and Intensify Pro, Macphun has an app that will let you quickly achieve your vision with high quality results.  In fact, Intensify recently earned the Mac App Store "Best of 2013” honors from Apple!  We offer free daily online training (5 days/week), a well-stocked set of training videos available on demand, fanatical customer service, and are almost always available on popular social networks. 


OnOne Software

Photography Software

The onOne Software team has a passion for two things—building simple yet powerful software and taking care of our customers. Our goal is to build tools that save time and money for everyone who loves photography, allowing them to create the images they want and get back to what they really love to do: go shoot!

Every onOne Software product is built with the promise of saving you time and frustration behind the computer screen so you can quickly get the images you want and then get back behind the camera. Our commitment is to help you get the most out of your onOne products by providing knowledgeable and helpful technical and customer support (our customers rave about our support team!) and ongoing educational content through the onOne University. To top it off, if you find that you are not satisfied, you have 30 days to return the product and get your money back.